Check out AffiliateTip.com, a popular site about affiliate marketing run by industry guru Shawn Collins. The right rail of his site features a “Blogroll” that contains affiliate links to a number of third party sites. While some of these sites have blogs, the links generally lead (through an affiliate link tracker) to landing pages where visitors can sign up for a product:
(d) Indemnification. WE WILL HAVE NO LIABILITY FOR ANY MATTER DIRECTLY OR INDIRECTLY RELATING TO THE CREATION, MAINTENANCE, OR OPERATION OF THE INFLUENCER PAGE, AND YOU AGREE TO DEFEND, INDEMNIFY, AND HOLD US, OUR AFFILIATES AND LICENSORS, AND OUR AND THEIR RESPECTIVE EMPLOYEES, OFFICERS, DIRECTORS, AND REPRESENTATIVES, HARMLESS FROM AND AGAINST ALL CLAIMS, DAMAGES, LOSSES, LIABILITIES, COSTS, AND EXPENSES (INCLUDING ATTORNEYS’ FEES) RELATING TO ANY CONTENT WITHIN THE INFLUENCER PAGE PROVIDED BY YOU.
Amazon spends millions of dollars on improving the way they get people to convert. The fact that they provide a custom user experience for every person that goes to Amazon.com based on the buying behavior and viewing patterns tells me they know what it takes to close a sale. Some of the best closing advice I can give is to simply find ways to get your visitors onto the Amazon.com webpage and they’ll take care of the rest.
Finally, email every network you are associated with for this website to inform them that you are selling your site and that you want to make sure that the new owner will be approved for that affiliate network. This is an important, if not obvious, step to follow. If a network denies the new buyer, that is going to lead to a lot of trouble when it comes to them taking full ownership over the site.
However, if you’re running an e-commerce site, conducting product testing and reviews, or offer Amazon product coupons, then you probably will want to use a WordPress Amazon affiliate theme. To be clear, these themes aren’t usually made specifically for Amazon affiliates. Instead, what you’ll want to look for are e-commerce or multi-purpose WordPress themes that are:
As for where to place a disclosure, the guiding principle is that it has to be clear and conspicuous. The closer it is to your recommendation, the better. Putting disclosures in obscure places – for example, buried on an ABOUT US or GENERAL INFO page, behind a poorly labeled hyperlink or in a “terms of service” agreement – isn’t good enough. Neither is placing it below your review or below the link to the online retailer so readers would have to keep scrolling after they finish reading. Consumers should be able to notice the disclosure easily. They shouldn’t have to hunt for it.
Forms of new media have also diversified how companies, brands, and ad networks serve ads to visitors. For instance, YouTube allows video-makers to embed advertisements through Google's affiliate network. New developments have made it more difficult for unscrupulous affiliates to make money. Emerging black sheep are detected and made known to the affiliate marketing community with much greater speed and efficiency.
You will use Program Content solely in accordance with the terms of the Agreement and within the express scope of the license granted herein. Without limiting the foregoing, you will (a) use Program Content solely to send end users and sales to an Amazon Site and will not link any Program Content to, or in conjunction with any Program Content, direct traffic to any page of a site other than an Amazon Site (however, parts of your Site that are not closely associated with the Program Content may contain links to sites other than an Amazon Site) and (b) link each use of the Program Content solely to the related Product detail page or other relevant page of an Amazon Site and not to any other page.
Smaller and newer e-commerce businesses often find this practice especially appealing (although Amazon.com uses it, too). Unlike pay-per-click advertising, which charges merchants every time someone clicks on a link to their site, affiliate marketing costs nothing unless there is a sale — at which point a commission, typically between 4 and 20 percent, is paid. It has become an essential part of the online marketing toolbox, generating fees that Forrester Research projects will reach $3.4 billion next year.
There’s no getting around it, making less money directly translates into a less valuable business. The valuations will go down, in some cases quite significantly as is the case for technology sites earning all their revenue from the Amazon Associates program. Again this clearly depends on the category of the site – some sites might see a slight increase in their earnings, but those are definitely in the minority.
Check what other items your referrals are buying. One great feature of the Amazon Associates program is that you get paid on items your referral buys, whether or not they buy the specific item you referred. Amazon stats will let you know what items you referrals bought. If you haven't yet promoted the item, and it's a fit for your blog or website, you should consider adding to your product list.
You should tell the participants in your network that if they endorse products they have received through your program, they should make it clear they got them for free. Advise your clients – the advertisers – that if they provide free samples directly to your members, they should remind them of the importance of disclosing the relationship when they talk about those products. Put a program in place to check periodically whether your members are making those disclosures, and to deal with anyone who isn’t complying.
Any attempt by an Affiliate to manipulate, falsify or inflate Referred Customers, Qualified Purchases, or Commission Fees to intentionally defraud FatCow or any violation of the terms of this Agreement constitutes immediate grounds for FatCow to terminate the Affiliates participation in the Affiliate Program and will result in the forfeiture of any Commission Fees due to the Affiliate.
This Agreement may be terminated by either party at the expiration of its term or any renewal term upon thirty (30) days written notice to the other party. Company acknowledges that this Agreement shall not be terminated for MA’s failure to follow an operating plan, standard procedure, training manual, or substantial equivalent published in Paragraph 3 (k) of this Agreement, except that Company does reserve the right to terminate this Agreement for MA’s failure to follow required procedures relating to the processing of sales contracts, invoices and billing related to Technology sold under this Agreement.
No. A hyperlink like that isn’t likely to be sufficient. It does not convey the importance, nature, and relevance of the information to which it leads and it is likely that many consumers will not click on it and therefore will miss necessary disclosures. The disclosures we are talking about are brief and there is no space-related reason to use a hyperlink to provide access to them.
You may add or delete Products (and related Special Links) from your Site at any time without our approval. Special Links must link to Products (as defined in the Products Statement). When linking to pages with Product lists you must have additional original content on your Site that is relevant to the Special Link. Product lists include search results, events (e.g. Prime Day), or a department homepage (e.g. grocery).
You want to convince the reader to investigate their purchase options by the time they finish reading an article, which is why I’ll always include links to all of the products mentioned in a review at the end of the article. That way it’s an easy transition from learning about the product during your review and then at the end it’s time to make a purchase.
Create custom alerts on your phone for affiliate sales – if you use GMail, go to your settings and create a filter so all emails with “SiteGround Affiliate Sale Generated” in the subject line go into their own folder (tweak the subject line to match whatever email notification your affiliate sends you). Then setup a custom alert on your phone using the GMail app so anytime you generate a sale, you get a custom alert (here’s a tutorial for Android and here’s one for Apple). I have different notifications for SiteGround, StudioPress Themes, etc. Makes your day better :)
One of the key elements to success with affiliate marketing is picking the right products to promote. They could be digital information products, memberships, physical products, online services… there are many industries that use this model. When promotiing to your target market, you may be promoting one or many of these different types of products as an affiliate.