Marketing Plan. MA shall submit an annual marketing plan to Company outlining, among other things, activities and staffing directed at attaining mutually agreed upon annual sales quotas. The Annual Quota is defined in Schedule A of this Agreement. The annual marketing plan shall be devised solely by MA and MA shall not be required to follow an operating plan, standard procedure, training manual, or its substantial equivalent, published by Company.
Thanks for reigniting my spirit bro. Affiliate marketing is the game changer when it comes to making money on your blog.I neglected it at the start but now i really see it as a necessity. In 5 months i have earned twice waht i made with PPC(Adsense) to be precise. Selling poducts and getting commisions brings the highest cash. Will be around some other time to check out your write ups. Hope to see you on my blig some day too. Cheers.
[Sender.Company] is a proven leader in affiliate marketing. We have a track record of optimizing our clients’ current affiliate platform to help them realize an average increase in clicks, conversions, revenue, and average order value. Our affiliate strategy is tailored for each client depending on the goals set forth by the client and include a combination of publisher recruitment and commission optimization.
In the online marketplace, an affiliate refers to a person who will sell or promote the products of an online business, a term often referred to as affiliate marketing. Amazon uses multiple affiliates, referred to as "Amazon Associates," who sell items on their website. As part of the bargain, Amazon will take a small fee for their services. Both parties are able to earn income in this way.
Hosting – I suggest joining the WordPress Hosting and WordPress Speed Up Facebook Group and see what real (unbiased) people are saying about hosting. SiteGround was #1 in multiple Facebook polls and #1 in most Facebook conversations (this one too). People who migrate usually see significant load time improvements especially if they’re currently using Godaddy/EIG. I use their semi-dedicated GoGeek plan which comes with 4x more server resources than regular shared hosting (#1 factor in WordPress Optimization Guide) and have <1s load times with 100% scores in GTmetrix/Pingdom. SiteGround also does free migrations.
Of course you want affiliates with high commissions, but they should also have a solid reputation with high conversions and low reversal rates (you get $0 if people cancel after signing up). If they’re part of an affiliate marketplace like ShareASale or ClickBank you can see some numbers there. Companies likes Amazon/SiteGround are safe bets, otherwise do your research (or track your affiliate links so you can monitor their performance). Avoid affiliates offering huge commissions since this probably means they’re struggling to acquire/retain customers naturally. This will hurt your numbers (specifically your conversions/reversal rates). 

(k) If you display Product Advertising Content consisting of text on your application, you will include the following disclaimer in plain view to end users of your application: “CERTAIN CONTENT THAT APPEARS [IN THIS APPLICATION or ON THIS SITE, as applicable] COMES FROM AMAZON. THIS CONTENT IS PROVIDED ‘AS IS’ AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.” You agree to provide us with any information that we request to verify your compliance with this License.
As search engines have become more prominent, some affiliate marketers have shifted from sending e-mail spam to creating automatically generated web pages that often contain product data feeds provided by merchants. The goal of such web pages is to manipulate the relevancy or prominence of resources indexed by a search engine, also known as spamdexing. Each page can be targeted to a different niche market through the use of specific keywords, with the result being a skewed form of search engine optimization.
Amazon and affiliate marketing in general is a decent way of making side income, but nothing really compares to making your own product or service that others will pay for, especially something that ppl will pay for month after month. WIth affiliate marketing, you’re basically helping retailers find lifelong customers, and you get a cut just once. Bad deal, IMO
For insurance and financial products, the role of comparison tables can be a simple way to compare price, duration and what is included in the package. This can be a simple table, like Guarantor Loans' comparison chart, with just a few columns and an "apply now" or "see deal" button that is connected to an affiliate link so that when users click on it, they are taken to a page that is tracked. You earn a commission if the deal goes through. 
I could have promoted WP Engine (hosting company) for $200/sale with no tier program to climb – sounds pretty good right? But when I checked ShareASale I saw their reversal rates were 24%! Just to give you an idea SiteGround’s reversals are less than 10%. WP Engine starts at $29/month while SiteGround’s is $3.95/month, plus SiteGround has a better reputation. I had to climb a tier program to get SiteGround’s $150/sale, but long-term my research paid off.
4. Easily Integrated – There are more and more plugins and tools that have Amazon Affiliate integration built into them to help you easily place links in your blog posts. I use ecto for Mac which has a tool that searches for products and links them in in just a couple of clicks. WP has plugins also. The affiliate links already mentioned in this post took seconds to integrate in.
Fortunately, Amazon has plenty of tools to help you find these products. First, find the Amazon category that best matches your website niche. For example, if you are creating a site about skincare products for women, navigate to the Beauty & Health > Professional Skincare category to search for products. Use whatever filters you need to match your niche as closely as possible, such as sun care or aging products.
Most of the traffic for your affiliate website will come from product related searches, and product reviews. Generally, these will be more long-tail terms such as, “Blendtec 570 vs Vitamix 5300”, or “greenworks mower vs black and decker”. The traffic coming from keywords like these will be very targeted, as the searcher has the intention to purchase something.
Effects of Expiration/Termination.  Expiration of this Agreement, and termination of this Agreement: (i) without cause by us,(ii) by you with cause, (iii) by you according to the ‘Termination for Agreement Changes’ section, shall not affect our obligation to pay you a Commission, so long as the related payment by the Customer Transaction is recognized by us within thirty (30) days after the date of such termination or expiration and provided that in no event shall you be entitled to payment of Commission under this Agreement if you are eligible to receive a revenue share payment under the Sales Solution Program Agreement, Sales Referral Program Agreement or Agency Partner Program Agreement. We will not pay you fees on Customer Transactions recognized by us after thirty (30) days after the date of such termination or expiration set out above.  Provided however, in the event of termination without cause by you, or for cause by us, our obligation to pay and your right to receive any Commission will terminate upon the date of such termination, regardless of whether you would have otherwise been eligible to receive Commission prior to the date of termination. Except as expressly set forth in this section, you are not eligible to receive a Commission payment after expiration or termination of this Agreement. Upon termination or expiration, you will discontinue all use of and delete the Affiliate Tool that we make available to you for your participation in the Affiliate Program. Upon termination or expiration, an Affiliate Lead is not considered valid, and we may choose to maintain it in our database and engage with such a prospect.
Zac Johnson is one of the widely respected leaders in the blogging and internet marketing communities. Through his popular blogs, bloggingtips.com and zacjohnson.com, he has helped thousands of readers grow their brands and make money online. A self taught entrepreneur, Zac’s been making money online for over 15 years and has been involved in nearly every facet of internet marketing while also finding great success in the world of blogging. In 2007 Zac launched his first blog at ZacJohnson.com, which is focused on his successes and failures, case studies, industry news and guides on how to make money online. In addition to his own personal experiences, Zac also writes about the latest online marketing trends and informs his readers on how and where they could be creating new revenue online. Zac’s personal blog currently has thousands of daily readers and has referred over $5,000,000 in new business to his advertisers and network partners since launching the blog. In addition to all of the above, I am also serving on the Board of Advisors with Brand.com and also consulting with their team to improve their day to day operations and reach while also managing their blog, social media and news team. Specialties: blogging, ppc, media buying, site production...
Hi Art, we have the disclosure on the footer of virtually every page, but you can do things like make a link to Amazon on phrases such as “Crest Whitestrips” or even “Get a great deal on Crest Whitestrips” – This article is a good read where Sara asked Amazon to clarify these exact questions: http://marketingwithsara.com/amazon/warning-to-all-affiliate-marketers

If there’s no products on Amazon for “High end” then you have no Amazon products to promote and no way on earning any commission. Why not try keywords like Best (x) or Luxury (y) where there will be more search volume. Let’s say you want to promote hammocks, you can then target search KWs such as Best Hammock for Under $100, Most Comfortable Hammock, Luxury Hammocks etc. Let me know how you get on.
Clearly, the temptation of becoming a digital nomad and traveling the world, or simply working from home on your own schedule, was born well before Tim Ferris's iconic, 4-Hour Work Week. However, for most who are drawn into this life replete with the potential for unapologetic income and wealth, coupled with the ability to call their own shots and build a business around an intended lifestyle, affiliate marketing offers a cliched pathway to riches beyond measure.

In my early days, I used to have a few of these links scattered throughout SPI—for example, an ad for a “How to Make an iPhone App” product. I used to have a few iPhone apps that generated an income for me each month, but I didn’t actually use the product I was linking to. I did, however, personally know the owner, which is why I trusted him and decided to place that ad there at the time.
Affiliate marketing also is a very broad term; under this umbrella there are several different strategies that can be employed to generate affiliate revenue. The most appropriate and lucrative method (or methods) can depend on a number of factors, including your site’s niche and characteristics of your audience. Below is an overview of some of the most popular affiliate marketing implementations, along with examples of each.
As a smart merchant, the first step towards business growth is to integrate a streamlined affiliate marketing program that frees your time and saves on business expenses. Finding affordable advertising online can be like walking through a maze. With a plethora of advertising options available, you can easily get distracted and lose your advertising dollars. Conversely, traditional online-advertising methods only offer one-time efforts. Learn More
Thanks a lot Spencer for these affiliate marketing tips. I was looking for some tips on how I can improve myself with affiliate marketing and there your email landed in my mail box and I came across this wonderful piece of information. I am happy that you have suggested linking images with an affiliate link and that’s what I did in my last promotional post on my blog.

Viglink – This is an affiliate marketing plugin that’s associated with my Viglink Account (Here’s my experience with Viglink). If anyone clicks on a product on my website, Viglink will track this and I get a commission if they buy something. You can use Amazon Associates for your Affiliate Marketing, but I like Viglink because it has partnerships with 2,000 different stores including Amazon. Viglink is how I plan to make money with my new Amazon Affiliate Website. Here is my personal affiliate link if you want to learn more about Viglink and how it works.
If you read the article you will see that the £7 cap isn’t the only problem we have in the UK. I have shown a comparision between the .co.uk and the .com Amazon sites with respect to how many items you need to sell to increase your commission percentages, and once you have sold 7 items you are definately winning with the .com Amazon compared to the .co.uk site.

A sound product strategy is a must for new affiliate marketers. Ideally, you should choose a niche that you can make money online with and has a lot of product vendors. This will give you a wide selection of products to offer your online community. However, limit yourself to two or three products at a time, so that you become the expert others turn to and trust when reaching for their wallet.
Are they biting the hand that feeds them? Possibly. We will have to wait and see. Maybe Amazon gave the higher commission %’s to the products that have the highest markup…? i.e. their Amazon coins. I do believe tho they have reduced the incentive their own “affiliate employees” previously had to push their products-and maybe, just maybe this new commission structure will not last long.
d) To the extent you have in any manner violated or threatened to violate the Program Operator’s intellectual property rights, the Program Operator may seek injunctive or other appropriate relief in any court located in Anchorage, AK, USA and you consent to exclusive jurisdiction and venue in such courts. Use of the Program Operator website is unauthorized in any jurisdiction that does not give effect to all provisions of these terms and conditions, including without limitation this paragraph. You agree that no joint venture, partnership, employment, or agency relationship exists between you and the Program Operator as a result of this agreement or use of the website, products, and/or services. The Program Operator’s performance of this agreement is subject to existing laws and legal process, and nothing contained in this agreement is in derogation of the Program Operator’s right to comply with governmental, court and law enforcement determined to be invalid or unenforceable pursuant to applicable law including, but not limited to, the warranty disclaimers and liability limitations set forth above, then the invalid or unenforceable provision will be deemed superseded by a valid, enforceable provision that most closely matches the intent of the original provision and the remainder of the agreement shall continue in effect.
Use Deep Links – these are pages on your affiliate’s website that AREN’T the homepage. For SiteGround’s hosting I link a lot to their speed technology page as an affiliate link. If you’re doing Amazon’s affiliate program you just want to gather a list of products you will be recommending to readers, create an affiliate link for each one, and import them to the plugin.
LongTail Pro has proven to be an indispensable asset when it comes to keyword research for me and my colleagues.I personally have been using the service for a while now, and have found over time that the data it gives around keywords tend to be more accurate than the other keyword tools on the market. I also introduced the LongTailPro to my colleagues who previously had been using other solutions, and now they absolutely swear by it! It is the go-to tool for keyword research at our agency. I highly recommend it.
Also probably worth noting that if you are thinking about signing up for the Amazon affiliate program and are located in Colorado or New York, sign up with an out of state business address. Amazon closed their programs to affiliates in these states because of tax laws that were passed. There are quite a few services that allow you to choose a business address in a different state and will automatically forward your mail to your current address.
It’s extremely WordPress-friendly. As you’ll soon see, it’s very easy to add Amazon affiliate links to WordPress. If you decide that you want more than just the occasional link to appear within your content and you want to build an entire affiliate store, there are WordPress affiliate themes and plugins built specifically for Amazon Associates members.
Also probably worth noting that if you are thinking about signing up for the Amazon affiliate program and are located in Colorado or New York, sign up with an out of state business address. Amazon closed their programs to affiliates in these states because of tax laws that were passed. There are quite a few services that allow you to choose a business address in a different state and will automatically forward your mail to your current address.
Sales and Technical Training. MA shall attend initial marketing, application, and technical training as required and provided by Company; provided, however, that Company shall not require MA to market or support Technology according to a marketing plan or system prescribed in substantial part by Company. The MA will however, be responsible to display and explain in detail the methods by which they plan to achieve the assigned quotas.
When you get started in setting up your affiliate marketing business model, keep in mind you’re not just developing a website. You’re growing a business, so treat it as such! The vast majority of successful businesses in the world began with a solid business plan. Affiliate marketing is no different. If you don’t have a quality and profitable affiliate marketing business model planned out ahead of time, you will probably never succeed.
Sales and Technical Training. MA shall attend initial marketing, application, and technical training as required and provided by Company; provided, however, that Company shall not require MA to market or support Technology according to a marketing plan or system prescribed in substantial part by Company. The MA will however, be responsible to display and explain in detail the methods by which they plan to achieve the assigned quotas. 

Authoritative figures in an industry also participate in affiliate marketing. In England, Martin Lewis, aka the Money Saving Expert, recommends hundreds of financial products across his site for things like credit cards, loans and insurance. When he recommends a financial product, he includes a link to where you can apply or obtain it. And with some products exclusive to him and his site, it is no surprise that his company sold for over $100 million in 2012. Lewis sends out weekly emails filled with money-saving tips and deals, also filled with affiliate links.
The fact is that most of the bigger companies that offer products and services for affiliates to promote use larger affiliate networks to position their offers. Some of the bigger affiliate networks include ClickBank, CommissionJunction, Rakuten's LinkShare, Impact Radius and countless others. Sometimes, like with the case of Fiverr for example, they run their own affiliate networks so you would apply directly to the company.
It is the intent of FatCow to treat all of our customers fairly. Accordingly, we require all FatCow Affiliates to comply with applicable laws, regulations and guidelines concerning advertising and marketing, including without limitation, the Federal Trade Commission (FTC) Endorsement Guides, which require that material connections between advertisers and endorsers be disclosed. This means that all Affiliate Sites (e.g. directories, review/rating websites, blogs, and other websites) and any email or collateral that provide an endorsement or assessment of FatCow’s Products and Services must prominently disclose the fact that you receive compensation for Referred Customers.
I’m trying to create 4-5 awesome blog posts for my initial launch. Don’t worry about publishing these all at once. This just gives Google more time to crawl these pages and bookmark them for future Google Searches. After that, I’ll create a new post weekly or bi-weekly. Honestly whatever feels better with my time constraints. Either way, quality blog posts are better with Amazon Affiliate Websites.
It’s extremely WordPress-friendly. As you’ll soon see, it’s very easy to add Amazon affiliate links to WordPress. If you decide that you want more than just the occasional link to appear within your content and you want to build an entire affiliate store, there are WordPress affiliate themes and plugins built specifically for Amazon Associates members.
MA recognizes that the Technology in source form (code or listing) is the exclusive property of Company and/or its Affiliates and is proprietary to and the trade secret of Company and/or its Affiliates. MA agrees that it shall not, by itself or in association with any other party, reproduce, duplicate, copy, decompile, disassemble or reverse engineer the Technology in source form (code or listing) in any media.
(j) You will not exceed, or if you build and release an application that calls PA API, each copy of that application that is installed by an end user will not exceed, any limit on calls per second set forth in any Specifications (or that we otherwise notify you apply) and you will not send files to or from PA API that are greater than 40KB without our prior written approval.
Generally not, but if concerns about possible violations of the FTC Act come to our attention, we evaluate them case by case. If law enforcement becomes necessary, our focus usually will be on advertisers or their ad agencies and public relations firms. Action against an individual endorser, however, might be appropriate in certain circumstances, such as if the endorser has continued to fail to make required disclosures despite warnings.
Amazon used to have a variable fee structure where you would earn more money if you referred more sales to Amazon. They would start at 4% and you could earn up to 8.5% of a sale if you referred enough items. Amazon did away with their variable fee structure in early 2017 and replaced that system with a fixed percentage payout based on the category of products. Some niches pay a lot less than others and it’s important to be aware of the payout before you pick a niche:
In no case shall you have the right to go to court or have a jury trial. You will not have the right to engage in pre-trial discovery except as provided in the rules; you will not have the right to participate as a representative or member of any class of claimants pertaining to any claim subject to arbitration; the arbitrator’s decision will be final and binding with limited rights of appeal.
So, now that you know everything there is to know about how to add Amazon affiliate links to WordPress, what will you do with this information? Just save a little money on Amazon? Will you start out small and embed promotional product links into your blog content? Will you be adventurous and launch your own Amazon affiliate store? Or are you concerned about the use of too many affiliate links affecting site speed?
Eligibility. To be eligible for Commission (i) an Affiliate Lead must be accepted and valid in accordance with the ‘Acceptance and Validity’ section, (ii) a Customer Transaction must have occurred (iii)  a Customer must remain a customer sixty (60) days plus the number of days until the end of that calendar month in order to be eligible for a Commission. For example a Customer who makes a purchase on the 15th of March must remain a customer until the 31st of May in order to be eligible for a Commission. All transactions must occur on a HubSpot.com domain. Any transactions occurring on international domains (.fr, .jp, .de, etc.) will not be eligible for Commission. You are not eligible to receive Commission or any other compensation from us based on transactions for Other Products or if: (i) such compensation is disallowed or limited by federal, state or local law or regulation in the United States or the laws or regulations of your jurisdiction; (ii) the applicable Customer objects to or prohibits such compensation or excludes such compensation from its payments to us or HubSpot Affiliates; (iii) the Customer has paid or will pay such commissions, referral fees, or other compensation directly to you, (iv) the Commission payment has been obtained by fraudulent means, misuse of the Affiliate Link, in violation of any Affiliate Program Policies that we make available to you, misuse of the Affiliate Tool or by any other means that we deem to breach the spirit of the Marketing Affiliate Program, or (v) the Customer participates in any of our partner programs, including our Agency Partner Program, Sales Referral Partner Program or Sales Solutions Partner Program and is eligible to receive commission in relation to the Customer Transaction under any of these programs. If at any point you are eligible to receive a revenue share payment under the Sales Solutions Partner Program Agreement, Sales Referral Program Agreement or Agency Partner Program Agreement that payment amount will not change based on your participation in the Affiliate Program. For example, you will not be able to receive the Commission set out in this Agreement on any Partner Transaction that was completed whilst participating as a partner in the Sales Referral Partner Program (as defined in the Sales Referral Partner Program Agreement). In competitive situations with other affiliates, we may elect to provide the Commission to the affiliate that we deem to be the most eligible for Commission, at our discretion. We may discontinue Commission payments should any of the eligibility criteria set forth in this subsection fail to be met at any time. Purchases via HubSpot for Startups  or HubSpot for Entrepreneurs are not eligible for Commission payments. 

You further represent and warrant that: (i) you will ensure that you are compliant with any trade or regulatory requirements that may apply to your participation in the Affiliate Program (for example, by clearly stating you are a HubSpot Affiliate on any website(s) you own where you make an Affiliate Link available); (ii) you will accurately provide in the Affiliate Tool all websites and domains you own where you intend to use Affiliate Links to generate Affiliate Leads; (iii) you will not purchase ads that direct to your site(s) or through an Affiliate Link that could be considered as competing with HubSpot’s own advertising, including, but not limited to, our branded keywords; (iv) you will not participate in cookie stuffing or pop-ups, false or misleading links are strictly prohibited; (v) you will not attempt to mask the referring URL information; (vi) you will not use your own Affiliate Link to purchase HubSpot products for yourself.
Affiliate marketing is a great way to very easily add a revenue model to a website that has traction. Content based websites remain extremely popular on the Internet, but it can be difficult to also create premium content or a related product that can generate significant revenue. Physical products can also be a difficult model to crack early on, particularly due to lack of cash-flow or investment. Affiliate marketing makes perfect sense for companies that are looking to get into an industry such as fashion, but do not have the resources to handle their own stock or distribution just yet.
The fact is that most of the bigger companies that offer products and services for affiliates to promote use larger affiliate networks to position their offers. Some of the bigger affiliate networks include ClickBank, CommissionJunction, Rakuten's LinkShare, Impact Radius and countless others. Sometimes, like with the case of Fiverr for example, they run their own affiliate networks so you would apply directly to the company.
f) If it proves impossible to arrive at a mutually satisfactory solution through online mediation, we agree to submit the dispute to binding arbitration at the following location: for legal actions or proceedings between the Program Operator and you, in Anchorage, AK, USA under the commercial rules of the American Arbitration Association. Judgment upon the award rendered by the arbitration may be entered in any court with jurisdiction to do so.
A trade association hired me to be its “ambassador” and promote its upcoming conference in social media, primarily on Facebook, Twitter, and in my blog. The association is only hiring me for five hours a week. I disclose my relationship with the association in my blogs and in the tweets and posts I make about the event during the hours I’m working. But sometimes I get questions about the conference in my off time. If I respond via Twitter when I’m not officially working, do I need to make a disclosure? Can that be solved by placing a badge for the conference in my Twitter profile?

The License will immediately and automatically terminate if at any time you do not timely comply with any obligation under the Program Documents (as defined in the Fee Schedule), or otherwise upon termination of this Agreement. In addition, we may terminate the License in whole or in part upon written notice to you. You will promptly stop using the Program Content (including PA API and Data Feeds) and promptly remove from your Site and delete or otherwise destroy all of the Program Content and Amazon Marks with respect to which the License is terminated or as we may otherwise request from time to time.


Before any affiliate may be a sent a commission check, the affiliate must submit to the Program Operator identification information. Such identification information will be submitted to the Program Operator as per the instructions sent in your “Welcome, affiliate” email. You will not receive any payment of commission/referral fees until such time as you submit the required documentation to the Program Operator.

Marketing with articles is different within the last year or two. Back in the day of marketing with articles, you might write down a write-up, submit it to 10 article submission sites, and count on a Overflow of name new targeted traffic to your internet site instantaneously. But currently, this course won’t create the very same benefits. Chiefly due to the latest adjustments to google search methods which may have modified this content advertising and marketing online game in the future. A lot of experts have cease marketing with articles totally, and still have removed on do other marketing methods which could quite possibly regain their targeted traffic. Effectively, men and women this way ended up bothersome in the first place. Experts this way ended up employing content and article submission sites for their major method to obtain traffic generation on-line – and that is something must not do. Never ever depend upon 1 method to obtain targeted traffic in relation to online marketing. It can be as being a key failure of affiliate marketing since at anytime a strategy could become unsuccessful in your case. That is a thing that you will have to make note of. After Yahoo In .PandaIn . bring up to date, the joy of marketing with articles modified big.
Now that we know this model works for things like blogs and niche websites, we can dive deeper. How can we create a real multi-million dollar company with an actual team of employees? Well, look at companies like Expedia, Ebates, NerdWallet, and TripAdvisor. These are just a few companies using the affiliate marketing business model. Expedia is a great example. They own no product or service. All they do is connect people to different hotels and flights. When someone books a flight through Expedia with any airline, the airline company pays Expedia a commission for the ticket sale.
For example, if an app developer gave you their 99-cent app for free for you to review it, that information might not have much effect on the weight that readers give to your review. But if the app developer also gave you $100, knowledge of that payment would have a much greater effect on the credibility of your review. So a disclosure that simply said you got the app for free wouldn’t be good enough, but as discussed above, you don’t have to disclose exactly how much you were paid.
The value proposition is a bit less direct in this case, but can still be very effective. Carolla provides a service to his audience in the form of free entertainment (the podcast) and then asks for support in order to pay the bills. In this case, the “ask” can be very effective since he’s just requesting his listeners to take a few seconds to get to Amazon through his affiliate link.
This Agreement contains the entire agreement between the parties, and no representations, statements or inducements, oral or written, not contained herein, shall be binding upon the parties. Company expressly disclaims the making of, and MA acknowledges that it has not received a warranty or guaranty, express or implied, as to the potential volume, profits or success of the business venture contemplated by this Agreement.
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